Purest Cashmere
Purest Cashmere
Purest Cashmere
Purest Cashmere
Purest Cashmere

Purest is a swiss brand that produces an high quality cashmere following the wool production path from Kathmandu to Milan while respecting local and cultural traditions of manual workmanship.
We designed for Purest a more contemporary visual language in order to express the fundamental values of the brand, an enlargement of their paper supports based on a storytelling of the journey of cashmere. Following these guidelines, we wanted to emphasize the concept of pureness of the material using the cashmere natural color shades palettes, a clean photographical language, neutral backgrounds and airy and light layouts.
Purest is a swiss brand that produces an high quality cashmere following the wool production path from Kathmandu to Milan while respecting local and cultural traditions of manual workmanship.
We designed for Purest a more contemporary visual language in order to express the fundamental values of the brand, an enlargement of their paper supports based on a storytelling of the journey of cashmere. Following these guidelines, we wanted to emphasize the concept of pureness of the material using the cashmere natural color shades palettes, a clean photographical language, neutral backgrounds and airy and light layouts.
Purest is a swiss brand that produces an high quality cashmere following the wool production path from Kathmandu to Milan while respecting local and cultural traditions of manual workmanship.
We designed for Purest a more contemporary visual language in order to express the fundamental values of the brand, an enlargement of their paper supports based on a storytelling of the journey of cashmere. Following these guidelines, we wanted to emphasize the concept of pureness of the material using the cashmere natural color shades palettes, a clean photographical language, neutral backgrounds and airy and light layouts.
Purest is a swiss brand that produces an high quality cashmere following the wool production path from Kathmandu to Milan while respecting local and cultural traditions of manual workmanship.
We designed for Purest a more contemporary visual language in order to express the fundamental values of the brand, an enlargement of their paper supports based on a storytelling of the journey of cashmere. Following these guidelines, we wanted to emphasize the concept of pureness of the material using the cashmere natural color shades palettes, a clean photographical language, neutral backgrounds and airy and light layouts.
Purest is a swiss brand that produces an high quality cashmere following the wool production path from Kathmandu to Milan while respecting local and cultural traditions of manual workmanship.
We designed for Purest a more contemporary visual language in order to express the fundamental values of the brand, an enlargement of their paper supports based on a storytelling of the journey of cashmere. Following these guidelines, we wanted to emphasize the concept of pureness of the material using the cashmere natural color shades palettes, a clean photographical language, neutral backgrounds and airy and light layouts.
Client Purest
Industry Textile industry
Service Branding, Art Direction
Year 2022
Agency Nascent
Client Purest
Industry Textile industry
Service Branding, Art Direction
Year 2022
Agency Nascent
Client Purest
Industry Textile industry
Service Branding, Art Direction
Year 2022
Agency Nascent
Client Purest
Industry Textile industry
Service Branding, Art Direction
Year 2022
Agency Nascent
Client Purest
Industry Textile industry
Service Branding, Art Direction
Year 2022
Agency Nascent






