Whitech

Vision, evolution, innovation

Whitech
Vision, evolution, innovation

Whitech

Vision, evolution, innovation

Whitech

Vision, evolution, innovation

Whitech
Vision, evolution, innovation

Whitech_Intro caseee

Founded in 1977, Whitech has evolved from a ceramic sanitary ware specialist into a multifaceted technology leader, spanning Handling, Robotics, and Automation. Driven by a commitment to technological progress, the company develops tailored, forward-thinking tools designed to solve the practical challenges of modern industry.

Through a comprehensive rebranding, we translated this momentum into a solid yet essential identity. The new logo embodies both strength and projection, centered around a dynamic, forward-leaning “W.” This mark serves as a symbol of evolution, grounding the brand’s long-standing reliability while signaling a constant orientation toward new innovation and future horizons.

Founded in 1977, Whitech has evolved from a ceramic sanitary ware specialist into a multifaceted technology leader, spanning Handling, Robotics, and Automation. Driven by a commitment to technological progress, the company develops tailored, forward-thinking tools designed to solve the practical challenges of modern industry.

Through a comprehensive rebranding, we translated this momentum into a solid yet essential identity. The new logo embodies both strength and projection, centered around a dynamic, forward-leaning “W.” This mark serves as a symbol of evolution, grounding the brand’s long-standing reliability while signaling a constant orientation toward new innovation and future horizons.

Founded in 1977, Whitech has evolved from a ceramic sanitary ware specialist into a multifaceted technology leader, spanning Handling, Robotics, and Automation. Driven by a commitment to technological progress, the company develops tailored, forward-thinking tools designed to solve the practical challenges of modern industry.

Through a comprehensive rebranding, we translated this momentum into a solid yet essential identity. The new logo embodies both strength and projection, centered around a dynamic, forward-leaning “W.” This mark serves as a symbol of evolution, grounding the brand’s long-standing reliability while signaling a constant orientation toward new innovation and future horizons.

Founded in 1977, Whitech has evolved from a ceramic sanitary ware specialist into a multifaceted technology leader, spanning Handling, Robotics, and Automation. Driven by a commitment to technological progress, the company develops tailored, forward-thinking tools designed to solve the practical challenges of modern industry.

Through a comprehensive rebranding, we translated this momentum into a solid yet essential identity. The new logo embodies both strength and projection, centered around a dynamic, forward-leaning “W.” This mark serves as a symbol of evolution, grounding the brand’s long-standing reliability while signaling a constant orientation toward new innovation and future horizons.

Founded in 1977, Whitech has evolved from a ceramic sanitary ware specialist into a multifaceted technology leader, spanning Handling, Robotics, and Automation. Driven by a commitment to technological progress, the company develops tailored, forward-thinking tools designed to solve the practical challenges of modern industry.

Through a comprehensive rebranding, we translated this momentum into a solid yet essential identity. The new logo embodies both strength and projection, centered around a dynamic, forward-leaning “W.” This mark serves as a symbol of evolution, grounding the brand’s long-standing reliability while signaling a constant orientation toward new innovation and future horizons.


Client           Whitech

Industry      Ceramic, Handling, Robotic
Service       Branding
Year              2024
Agency       Beconcept


Client           Whitech

Industry      Ceramic, Handling, Robotic
Service       Branding
Year              2024
Agency       Beconcept


Client           Whitech

Industry      Ceramic, Handling, Robotic
Service       Branding
Year              2024
Agency       Beconcept

Client           Whitec
Industry      Ceramic, handling, robotics
Service       Branding
Year              2024
Agency       Beconcept


Client           Whitech

Industry      Ceramic, handling, robotics
Service       Branding
Year              2024
Agency       Beconcept

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